Transforming cities through care

Imagine a world where care takes centre stage. A world where cities prioritize quality of life.

Care is about actions that support people's physical and emotional well-being.

It’s essential for everyone. We all require care at different stages of our lives— depending on our age, health and disability.

It includes all activities that enable daily life—cleaning, cooking, looking after family members, and raising children.

Care is the base of a fair society. But care work is often invisible, undervalued and unpaid.

Women dedicate at least 3 times more unpaid work than men.

This imbalance not only perpetuates inequality and time poverty, but hampers women's education, economic independence, opportunities and well-being. It also has great consequences on our society, which fails to harness the talent and potential of women. 

It’s time to care.